26, 01, 2016
Over the weekend, I had the pleasure of being a brand ambassador at the Zuvaa.com Atlanta pop-up shop. And believe me when I tell you that it was great!
The event took place on Saturday and Sunday at Studio No. 7 on Marietta Street, downtown Atlanta. There were so many gorgeous African pieces. I’ve seen my fair share of African clothes since coming out of the womb, but these pieces took African fashion to a whole other level. Local and international designers like Suakoko Betty, Ofuure and Bene, showcased their collections and the pieces were flying off the rack. I saw ladies with piles of clothing, despite the $100 + price tags.
Check out An African City here
After the two-day shopping extravaganza (okay maybe I’m stretching), women of all backgrounds gathered to watch the Season Two premiere of one of my favorite web series, An African City. Set in Ghana with five professional and fashionable Ghanian returnees as the main characters, An African City is the black/African girl’s answer to Sex and the City. All of the ladies were into it and I was right there with them.
During the viewing, I panned the room and I realized that I was overly excited for what most would think is just quick shopping and an Internet show. But it represented more to me.
Kelechi Anyadiegwu started Zuvaa to fill a void in the African and mainstream fashion industry. As stated on their website, Zuvaa’s mission is to “empower designers worldwide with the tools to enter a global market and to make women around the world feel bold and beautiful in vibrant and eccentric African inspired designs. Through this we are not only shining a light on African fashion, but we are also shining a light on Africa. We are changing perceptions of African and Africans through fashion.”
Me and Kelechi Anyadiegwu
As a young black girl, I didn’t grow up seeing many successful women that look like me in the media. There were very few images of black female entrepreneurs or professionals in mainstream media. On top of that, as a young African (Liberian) the images that I saw of Africans were narrow-minded and weren’t representative of the women I knew. Fast forward to 2016, a lot has changed. African fashion has become mainstream, and women like Kelechi and the beautiful ladies of An African City are changing those narrow images and contributing to the globalization of Africa.
Check out a few more pictures from the event:
YouTuber and blogger Anita Safo aka ItsNitaPop
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